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Give Up The Gimmicks: How Groupons And Coupons Can Damage Your Brand | Fast Company
‘Cocaine makes you feel like a man. Problem is, the man wants more cocaine.’ Coupons are cocaine for business.
(…) none of this is simple. Dealing with controversial content is, well…controversial. It’s why we always start from the principle that more information is better, and why we’ve worked hard to be transparent about the removals we make.
My guess is there will be a lot of Google bashing around this. Again. I don’t blame them. But Google is trying to run a business here and doing a good job at it too.
“There are only companies that have good fast decisions. As companies get bigger, they slow down decision making, and that’s a big problem.”
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