In a very real sense, everyone is a media entity of some kind now. That doesn’t mean someone with a few hundred followers on Twitter is the equivalent of the New York Times, but it does mean that a large corporation like Tesla Motors is on a much more level playing field with the newspaper than it would ever have been before.
Interessant verhaal, die hele discussie tussen New York Times en Tesla. Niet in het minst om de reden die Matthew Ingram beschrijft. Every company is a media company.