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Personal Journalist Accounts Preferred on Twitter

While all major mainstream media outlets have a strong presence on Twitter, some with millions of followers, when it comes to how information spreads through Twitter – when it’s coming from personal, individual accounts, it is likely to reach a larger audience.

As is the case for employers and companies. QED.

Published 24/12/2011
Categorized as Social Media Tagged journalism, Marketing, personal, social media, Twitter
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