The Devolving Meaning of Social Media

If there’s one field that’s hurt by this weakened definition of “social,” it’s social media itself. As social media professionals, we have the opportunity to define our field and our work as a social project: the project of enabling and inspiring online interactions, information and behaviours that advance society. We have the opportunity to take a massive advance in technology and communications and harness it to the social good; to define social media as interactive and beneficial.

via The Devolving Meaning of Social Media – Alexandra Samuel – Harvard Business Review.

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